A recent study conducted by the National Bureau of Economic Research (NBER) found that “ a ban on fast food ads during children's programming would reduce the number of overweight children aged three-to-11 by 18 percent, and lower the number of overweight adolescents aged 12-18 by 14 percent.”
The researchers suggest that a ban be placed on the tax deductibility of fast food advertising.
Global food manufacturers are trying to solve the obesity problem with specific ingredients aimed at reducing appetite and parents are raising questions about vending machines in school. Still other measures are being taken to get kids away from TV sets and computer games so that they can add more exercise into their daily routine.
What’s interesting is that we keep looking for modern solutions, when perhaps it’s our modern times that got us here in the first place.
If we looked at life before and after processed foods, we’d see a very different picture of health. Is it possible that since the 1950’s, what we have really been experiencing is an epidemic of malnutrition?
